The man is pretty much the Edison of rolling papers — a lifelong innovator who keeps developing new and future-forward products, despite already running the most popular brand in the world.
The CEO is also a content machine, putting himself upfront and center in countless videos that feature rolling tutorials, smoke sessions with notable peers, and other fun loosies that have garnered him millions of followers.
During our conversation, Josh weighed in on the evolution of RAW, detailed his own smoking routines, explained the R&D process behind new inventions, and noted the one famous toker he is yet to share a joint with.
We’ll be dropping topic-specific clips over the coming weeks, so stay tuned. And a huge thanks to Josh for making the time to talk about his life, business, and undeniable passion.
As he says himself, “RAWK ON!”